Mani’s Move

Logo

Mani’s Move is an established online Christian ministry, promoting original video and musical content. To move into the next level of branding and marketing, Mani’s Move decided to re-brand to a more modern look that would remain consistent throughout their various platforms. The final two logos, used for the twin sectors of the brand (Videos and Music), are graphically bold, modern, and youthful to appeal to their younger fanbase. Mani initially wanted to use a King’s chess piece as the basis for the visual identity: “It’s more like chess, less like checkers.” You can learn more about Mani on his Instagram!